Though gaining or influencing media coverage is an important part of our business, SWPR is not primarily a publicity shop. We specialize in strategic communication planning/implementation and we are excellent and effective writers.

Based on a marketing discipline, we assure our clients that every communication is a focused message with a defined audience and clear purpose. That means understanding the clients situation at the outset and the direction or objectives they are seeking. We distill key messages, identify target audiences and determine the most effective way to position the client and disseminate their message. Our clients have come from many disciplines including the following:

In addition to public relations, Meek and Taub have extensive experience in public affairs, ranging from management of issues elections to public relations support for lobbying efforts at local, state and notional levels. They blend their individual and combined experience, skills, knowledge, creativity and spontaneity with a seasoned understanding of people and politics to design communications programs that provide exceptional results for clients.

Meek and Taub formed SWPR in 1993. Prior to that, they associated in public relations firms managed by Meek and affiliated with several of Arizona's leading advertising agencies.